O Face Satin Lipstick

PACKAGING DIRECTION. 3D MODELING. RENDERING.

e.l.f. Cosmetics

from start to finish, choosing materials that scream luxe while maintaining affordability, and designing a one-of-a-kind elevated bullet for instant recognition.

IMAGES COURTESY OF E.L.F. COSMETICS.

Executed the overall packaging concept featuring matte black components with embossed branding, and specified premium materials to deliver a tactile, high-end experience.

Designed a precision pointed bullet shape for controlled application and developed detailed 3D models to guide manufacturing. The result is a cohesive collection that balances sophisticated aesthetics with functional design—featuring magnetic closure mechanisms and a velvety matte finish that reinforces quality at every touchpoint.